Vision Workshop
App Innovation
Motivation
In today's digital-first world, customer expectations are constantly changing. Organisations aiming to stay competitive must provide seamless, personalised, and engaging customer experiences across all touchpoints. Achieving this requires not only technology implementation but also a clear vision, a well-defined strategy, and alignment between business and IT stakeholders.
The Vision Workshop is designed to kickstart innovation and transformation initiatives across diverse domains—be it customer experience, application modernization, internal platforms, or business process improvement. This structured, collaborative session brings together your key stakeholders and our experienced facilitators to explore challenges, identify innovation opportunities, and co-create a compelling vision that aligns business and technology goals.
By aligning business goals with user needs and technological capabilities, the Vision Workshop helps you avoid fragmented initiatives, reduce risk, and uncover innovation potential that drives long-term value.
What we bring
We bring 10 years of experience in creating strategic product visions and 20 years of experience across various platforms and industries. Our team will guide you through a one-day workshop tailored to your specific domain and business context.
What you need
You’ll need a motivated group of internal stakeholders relevant to your initiative. This may include business leaders, IT decision-makers, product owners, UX designers, and operational staff.
We will assist you in selecting the appropriate individuals. It’s advisable to bring insights into your current challenges, goals, and customer journey pain points. Additionally, if available, real customer feedback or analytics data would be beneficial.
What you get
A structured and interactive workshop is conducted at one of your locations to explore and define your digital vision. This workshop is facilitated by specialists in UX design, customer experience, digital transformation, and platform strategy. Additionally, a software architect and an agile project manager participate to address business, technical, and project execution aspects comprehensively. At the conclusion of the workshop, the following topics will have been addressed:
Define Your Triad
By jointly developing and understanding your business, user, and technology goals, we define a triad that leads us through this vision workshop. For each of the three areas, we first explore your company’s needs, current pain points, and high-value gains before we prioritize them. To round this up, we play “Make a Wish” to include out-of-the-box thinking results into your vision.
Feature Definition
Based on your Triad, we identify core features or solution components that address your goals. This forms the basis for a high-level roadmap with both quick wins and long-term initiatives.
Vision Statement
The workshop ends with us crafting an inspiring, yet clear and future-oriented vision statement. This vision statement forms the base for internal communication and should drive you and your team towards the implementation of your solution.
Quick facts
- Duration: 1 day at a location of your choice
- Outcome: Strategic Vision for your digital initiative
- Potential Deliverables: Initial UX Concepts, JourneyMaps, Roadmap
Benefits
- Clear Strategic Direction: A customer-centric vision aligned with business goals
- Actionable Roadmap: Receive a structured plan with the next steps laid out
- Cross-Departmental Alignment: Ensure business and IT teams share a unified vision
- Technology & Use Case Alignment: Identification of the right platforms and tools
- Competitive Advantage: Leverage industry best practices for scalable, sustainable digital transformation
Contact us
for more information.
David Wainwright
