CXP Vision Workshop
Customer Experience Platforms
Motivation
In today's digital-first world, customer expectations are constantly changing. Organisations aiming to stay competitive must provide seamless, personalised, and engaging customer experiences across all touchpoints. Achieving this requires not only technology implementation but also a clear vision, a well-defined strategy, and alignment between business and IT stakeholders. The CXP Vision Workshop is designed to assist organisations in navigating this complexity. It offers a structured environment where teams can collaborate with experts to define the future of their customer experience (CX) platform. By focusing on business and user objectives, key business drivers are identified, and a comprehensive vision is developed to ensure CX transformation aligns with business goals. A clearly articulated vision prevents fragmented CX initiatives, costly errors, and missed opportunities. Investing in a vision workshop helps create an innovative, scalable customer experience strategy aligned with long-term goals.
What we bring
We bring 10 years of experience in creating strategic product visions and 20 years of experience in designing and implementing various portal and CMS solutions.
Our team will guide you through a one-day workshop helping you to craft your CXP Vision.
What you need
A group of motivated internal CXP stakeholders, including business leaders, IT decision makers, and operational staff such as Sales, Marketing, and UX Designers, is essential for this workshop.
We will assist you in selecting the appropriate individuals. It is advisable to bring insights into your current CX challenges, goals, and customer journey pain points. Additionally, if available, real customer feedback or analytics data would be beneficial.
What you get
A structured and interactive workshop is conducted at one of your locations to explore and define your customer experience vision. This workshop is facilitated by specialists in customer experience, digital transformation, and platformstrategy. Additionally, a software architect and an agile project manager participate to address business, technical, and project execution aspects comprehensively. The workshop is prepared after a briefing with you, using our CXP Vision Workshop checklist. At the conclusion of the workshop, the following topics will have been addressed:
Define your Triad
By jointly developing and understanding your business, user, and technology goals, we define a triad that leads us through this vision workshop.
For each of the three areas, we first explore your company’s needs, current pain points, and high-value gains before we prioritize them.
To round this up, we play “Make a Wish” to include out-of-the-box thinking results into your vision.
Feature Definition
Based on your Triad, we will define the core features of your future CXP, which will help us in the creation of an actionable roadmap with short-term and long-term initiatives.
Vision Statement
The workshop is ends with us crafting an inspiring, yet clear and future-oriented vision statement. This vision statement forms the base for internal communication and should drive you and your team towards the implementation of your CXP.
Quick facts
- Duration: 1 day, location of your choice
- Produces a CXP Vision for your company
- Recommends next steps towards a CXP implementation
Benefits
- Strategic Vision: Customer-focused and aligned with business goals.
- Actionable Roadmap: Structured plan for CX transformation.
- Unified Teams: Align business and IT fora shared vision.
- Tech & CX Fit: Identify the right tools for seamless experiences.
- Competitive Edge: Apply industry best practices to lead in customer engagement.
Contact us
for more information.
David Wainwright
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