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PRODYNA at Magnolia NEXT 2026

PRODYNA at Magnolia NEXT 2026
July 24, 2026

For two days, on June 24-25, were part of the Magnolia NEXT 2026 event in Basel, where digital leaders, technology experts, and innovators came together to explore the future of digital experiences and AI.

Our experts, Martin Kaiser and Stefan Hüttenrauch, joined Sebastian Bebiolka from Union Investment Services & IT GmbH to present practical approaches to accelerating innovation through AI.

The first session, "Time-to-Value always matters! How AI Rapid Prototyping gets you ahead of your competitors," highlighted how organizations can shorten development cycles, validate ideas faster, and create business value through AI-supported rapid prototyping.

On the second day, Martin Kaiser and Sebastian Bebiolka continued the conversation with "From Prompt to WOW – Empower Product Owners to generate Validated Prototypes in only one Day." The session demonstrated how Product Owners can leverage AI to transform ideas into validated prototypes within a single day, enabling faster decision-making, improved collaboration, and more efficient product development.

Beyond the presentations, Magnolia NEXT offered an excellent opportunity to exchange ideas with customers, partners, and industry experts about the evolving role of AI in digital experience platforms. The discussions throughout the event reinforced a common theme: organizations are increasingly looking for practical AI solutions that deliver measurable business outcomes quickly.

We look forward to the next event!

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